About Us

Live A Life of Art®

LALOA® was born out of a vision to take art a step further and Live A Life of Art®. Not just commercially producing stock images for the mass market, but creating hand drawn original art and turning it into something else that becomes part of the living home. All images are done by hand, currently by artist Liz Murray using watercolours, ink and acrylics (not necessarily together!). They are then scanned professionally to the highest standard and colour matched. Thereafter we have collaborated with UK based independent companies to produce a range of products that capture the essence of the art in a way that brings it into the living home.

The vision to bring quintessential, British made home ware that brings together fine art and fine textiles is now a reality with LALOA®.

This Country Life

The trademark of the collection is the depiction of country animals in country clothing. 'This Country Life' was many years in the making. Liz grew up in the northern countryside surrounded by the Northern hills, sheep and stonework. After moving to the flat plains of Norfolk her true love affair with country life began.

When pheasants in the driveway become the norm and wearing wellies on a grocery trip are required, it is inevitable that these requirements of country life will blend into one creative blur! Why have a painting of sheep when sheep in wellies are naturally more entertaining? And don't highland cattle need a country hat to finish their magnificent presence??

This collection is still growing and developing but we are excited to share its transformation...

Artist Liz Murray

Liz Murray is originally a northern-born artist, predominantly taught by her Grandfather, artist and art teacher Barry Cummings. Liz studied medicine and graduated with MBBS from University of Newcastle as a medical doctor and worked for over five years in the medical profession. During this time she continued to work freelance, honing her style and finding her 'muse' in her new home, the North Norfolk Coast.

After marrying and having a daughter, Liz then left medicine to persue her dream and love of art. Currently working to combine two of her great passions, art and the country life that is her home. 

The Legal Bits...

Legal Identity


  • LALOA, Live a Life of Art, This Country Life are all trading names of LALOA LTD Registered Limited Company 10576426

Privacy Policy

LALOA LTDs privacy policy covers data collected through all social platforms related to  LALOA. This policy explains what we do with data collected when you visit us online, contact us or purchase from us.

  • Purchase data refers to data gathered when you purchase an order with us via the website or social media. This includes name, address, contact numbers and/or email. Payment card information is not collected or stored by us as primarily we use Stripe and PayPal as third party hosts which are independent and secure within their own privacy polices bound by the same laws.
  • contact data is collected with primarily email address and name when you subscribe voluntarily as an opt-in via our mailing list online. 
  • We do not use cookies or other means to collect data or activity information.

Where The  Information is Stored

  • All information stored in our secure company database solely for the purpose of monitoring sales, updating you on future products and events. The information provided by you isn't used solely for the purpose of continuing a customer relationship unless you so wish to opt out of continuing to receive such correspondence.
  • we do not engage in third parties to collect or share any data in any form.
  • we will not share information with anyone unless obliged to do so by law.
  • your information will be deleted from our records  if requested by you.

You have the right to request a copy of the data we hold about you at any time. If you wish to do so please contact enquiries@laloa.co.uk

You have the right to lodge a complaint with the ICO - Information Commissioners Office.



  • All rights including copyright are owned by LALOA LTD
  • Use of any aspect of this website or products, including but not exclusively images, text, designs, illustrations without permission is prohibited

Intellectual Property


  • All texts, graphics, illustrations, designs, logos, images are the property of LALOA Ltd and protected by copyright and design rights, trade mark rights and other intellectual property rights as protected by UK and EU laws
  • Copying, using, altering or infringement of any of the designs, text, logos, names, illustrations, print or artwork is unlawful and prohibited
  • All content displayed is protected by UK and EU intellectual property laws



  • Following completion of a transaction, some products may take up to 21 days for dispatch. This is due to some products being prepared upon order, or requiring final finishes to ensure quality and the professional presentation LALOA prides itself upon. Some prints are produced to order.
  • Upon confirmation of order an estimation of delivery time will be provided. However in the event of a delay outside of our control we are not liable
  • All items are sent signed delivery, with secure and insured delivery methods available at additional charge



  • In the unfortunate event you wish to return a product to us please contact us direct. Returns are accepted with 14 days of receipt of goods, so long as they are returned unused in their original packaging and returned at consumers expense.
  • Exchanges can be arranged upon request if items are returned in original condition.
  • In the unlikely event something should arrive faulty or damaged please contact us immediately to resolve this issue